Following a conversation with the owner, Paul, we identified a list of changes to made, which included:

1. Adding a new section showcasing recent air conditioning and refrigeration installs – https://ultimatecooling.co.uk/latest-air-conditioning-and-refrigeration-installs
2. Creating a section for ice machine supply, installation and repair – https://ultimatecooling.co.uk/ice-machines-supply-installation-repair (this came about via feedback, when a customer asked if they did ice machines, as there was no mention of it on the website)
3. Adding a Google Reviews carousel to all pages.
4. Optimising the Warrington Google Business location listing to improve enquiries from that area.
5. Creating a QR code to be printed on stickers and cards which directs people to leave a Google Review. This works for all smart phones and camera-enabled devices.

Great to work with Paul again on this project.

We do recommend periodically reviewing your website to make sure it fully reflects your current services, locations and is taking advantage of any new developments in technology and plugins.